post2317post2315post2313post2311post2309post2307post2305post2303post2301post2299post2297post1795post1755post1743post1736post1732post1730post1693post1688post1673post1665post1644post1603post1524post1503post1493post1469post1310post1271post402Surf Diva Releases Their Very Own Line of SUP Boards!Mo Freitas Dominates at the BOP!Battle of the Paddle 2012The New Body Glove SUP’s Are Here!Huntington Beach Surf Race to Victory 2012Focus SUP Boards.. “Because we surf!”Mo takes 2nd in 14′ Division at the 22mi O’Neill Tahoe Cup!Stand Up Paddle Sports, Santa BarbaraFocus Ambassador Scott Vanne Vusse Takes 2nd in Open Class in Round the Rock Race!Outdoor Retailer, Surf Expo, look for us at the shows!Mo Freitas Making his presence felt in Florida!Focus welcomes the young and talented Mo Freitas to the team!Get connected, add us on Facebook, Twitter, Blogspot, Vimeo, w/above links!Follow us and see where we are heading next!!Jordan River, IsraelFocus SUP X Body Glove Launch Board LineStay posted for upcoming events in your area!!!Focus SUP East Coast Swing 2012Nitzan at Sunset Pro, Oahu

Surf Diva Partners with Focus SUP Hawaii in Producing SUP Boards for Surf Diva’s Everywhere!!

    La Jolla, CA- October 15th, 2012- Surf Diva is thrilled to introduce the new line of standup paddle (SUP) boards. Surf Diva will be teaming up withFocus SUP Hawaii to produce these SUP boards. The Surf Divas are addicted to paddleboarding and therefore, want to fill a niche for women specific paddleboards. Since the first …

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Stand Up World Series Finals at Turtle Bay Resort, Hawaii.

Team Rider Mo Freitas shows amazing effort at the Stand Up World Series Finals at Turtle Bay on the North Shore of Oahu this weekend. Paddle battling fellow Pro Stand Up Paddlers Kai Lenny and Connor Baxter in the Finals, he landed a teeth grinding close finish making the podium at 5th place in the …

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Battle of the Paddle 2012

Battle of the Paddle 2012, proved to be the biggest paddle event of the year by far. Bigger and better than last year and even the year before, this years BOP exemplified just how quickly this sport is growing! With all walks of life, from Keiki to Veterans competing in the biggest SUP race there …

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Date/Time Event
22/05/2013 - 24/05/2013
12:00 am
Event 1
25/05/2013 - 26/05/2013
12:00 am
Event 2

OUR STORY
Surfing always played a pivotal role in all of our lives and pretty much dictated where we ended up… So, in late 2008, we made the decision to open Focus Surfboards and produce the boards that we believe in; only the best quality and value. With Nitzan in Hawaii, Jacob in California and Tal in Israel we are well positioned to bring the Focus boards to very diverse markets. We started with just three shapes to work with and now the lineup has grown to 22 SUP boards, 20 surfboards and a full SUP-dedicated lineup of accessories. Based in Maui, we have the best conditions and riders to test and develop new boards, making the final product ideal for all types of riding conditions and riders.